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avatar for Tom Webster

Tom Webster

Tom Webster is VP of Strategy for Edison Research, sole provider of U.S. Election exit polling data for all major news networks. Webster has 20 years of experience in research, specializing in consumer behavior and the adoption of new technology. He is principal author of several widely-cited research studies, including Twitter Usage In America and The Social Habit, and is co-author of the Edison/Arbitron Internet & Multimedia Research Series, now in its 18th iteration.

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