Blogging in financial services is changing the way that investors gather information, seek financial advice, and make decisions to achieve their financial goals. This session looks at the evolving online financial services landscape and how blogging and social media are redefining the rules for investors, financial professionals, and financial services firms. Whether you are an individual investor, or someone working in the financial services industry, you can benefit from learning more about the trends and resources emerging in this space.
Rob Wu and Leigh Durst, Co-curators of SXSWCares / SXSW4Japan join Esteban Contreras from Samsung in a panel moderated by Chris Noble. This panel will explore the grassroots SXSWCares / SXSW4Japan campaign that dominated SXSW in March of 2011. Find out how a renegade group of authors, consultants, and artists banded together to raise over $100k in online donations and hundreds-of-thousands in text donations for Japan Tsunami in a matter of days. Learn how the team rallied -- online and offline -- to establish a comprehensive digital footprint, conduct real-world outreach and how the movement spread to result in a 12 hour telethon, the mobilization of an entire city and a 47 song music album in a matter of weeks.
