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Tuesday, May 24


How Blogging in Financial Services is Helping Investors Achieve More

Blogging in financial services is changing the way that investors gather information, seek financial advice, and make decisions to achieve their financial goals. This session looks at the evolving online financial services landscape and how blogging and social media are redefining the rules for investors, financial professionals, and financial services firms. Whether you are an individual investor, or someone working in the financial services industry, you can benefit from learning more about the trends and resources emerging in this space.

avatar for Stephanie Sammons

Stephanie Sammons

Stephanie Sammons is Founder/CEO of Wired Advisor, a turnkey blogging and social media marketing platform for financial advisors and firms. Stephanie has extensive training and leadership experience in financial services marketing with over 16 years at global financial services firms. As CEO of Wired Advisor, she is empowering financial professionals to build online influence by engaging niche communities around their unique thought... Read More →

Tuesday May 24, 2011 10:15am - 11:15am
Jacob Javits Center 1A14


SXSW4Japan: A Case Study in Real Time, Iterative Development, Crisis Response, Crowd Sourcing and Social Good.

Rob Wu and Leigh Durst, Co-curators of SXSWCares / SXSW4Japan join Esteban Contreras from Samsung in a panel moderated by Chris Noble.  This panel will explore the grassroots SXSWCares / SXSW4Japan campaign that dominated SXSW in March of 2011.  Find out how a renegade group of authors, consultants, and artists banded together to raise over $100k in online donations and hundreds-of-thousands in text donations for Japan Tsunami in a matter of days.  Learn how the team rallied -- online and offline --  to establish a comprehensive digital footprint, conduct real-world outreach and how the movement spread to result in a 12 hour telethon, the mobilization of an entire city and a 47 song music album in a matter of weeks.

avatar for Esteban Contreras

Esteban Contreras

I'm the Social Media Manager for Samsung USA. I blog and podcast at www.socialnerdia.com. I like soccer and steak.
avatar for Leigh Durst

Leigh Durst

Leigh is a 19 year veteran in business strategy, operations, customer management, e-commerce and digital media. She helps Fortune 100, startups, non-profits, public sector and SMB clients understand business shift and strategically extend their businesses using new technologies. She is an internationally recognized author, speaker and teacher who serves as a champion for great customer experience, and an enemy of silos, hype and the... Read More →
avatar for Chris Noble

Chris Noble

A technology start-up veteran of over 15 years, Chris currently serves as the CEO of Causemedia Group, an engagement marketing company which has run over 700 campaigns and raised more than $45 million for charity by bringing brands, celebrities, and nonprofits together. Recent work includes campaigns for Pepsi, Electrolux, eBay, UNICEF, and more. The Company’s Twitchange campaign, a celeb-fueled social media campaign featuring... Read More →
avatar for Rob Wu

Rob Wu

Rob is a Founder at CauseVox, a fundraising platform for the non-profit non-techie to design their own campaigns. Prior to CauseVox, he specialized in management consulting for government agencies and non-profits. Rob is also a certified beancounter (CPA) and on leadership with Synergy Ministries (a non-profit consultancy).

Tuesday May 24, 2011 3:45pm - 4:45pm
Jacob Javits Center 1A14