You’ve worked really hard at growing your business over the years, and you are beginning to gain some recognition for all of your hard work. You are being asked to speak at conferences, you are being sought out for interviews and panel participation - and then the day comes: a publisher approaches you to write a book in your area of expertise. It is an honor to be recognized for all your hard work and part of the reward is the fulfillment of a dream: to publish a book in your chosen industry, where you will be seen as a subject matter authority in your area of expertise, whether it’s tech or tamales. Authoring a book (or several books) is very time consuming, and balancing the task of authoring a book, staying within a publishers time line requirements while still maintaining and running your day to day business is requires skills of organization, prioritization, delegation and patience! Lisa Sabin-Wilson is the owner of a busy and successful web design and development company: E.Webscapes. While maintaining the day to day operations of her business, she is a regular public speaker at national conferences and she is the author of several books in her area of expertise, WordPress and web design. Since 2006, Lisa has written a total of 7 books for Wiley Publishing and, in this session, she shares her experiences in balancing books and business without completely losing her mind, business, family or friends.
Every book starts with a proposal. It's how you get the attention of an editor, and how an editor "sells" the book to others within an organization. For prospective authors, how can you make your proposal stand out and make people take notice of your idea? We've gathered representatives of the key stakeholders in any publishing organization to give you the straight skinny on what they're looking for from prospective authors.
* Understand how to write a proposal that will get noticed
* Learn about the inner workings of a publishing organization
* Discover what gets the attention of sales, marketing and editorial, and what is a big turn off
