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Thursday, May 26 • 3:45pm - 4:45pm
Collective Influence

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Influence measurement is evolving and will become real-time and community based…

In this session, PeopleBrowsr’s CEO, Jodee Rich, will share insights into the meaning of collective influence, real-time engagement with interest-based communities, identifying and engaging your top influencers by community, and lessons from case studies.

Jodee recently participated on a panel discussion on influence with Porter Gale, VP of Marketing at Virgin America, Elisa Steele, CMO at Yahoo!, and Jeffrey Hayzlett, former CMO of Kodak. His experience and expertise will help you to better understand influence and the power of engagement with influencer communities across the social web.

Thursday May 26, 2011 3:45pm - 4:45pm EDT
Jacob Javits Center 1A06

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