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Thursday, May 26 • 10:15am - 11:15am
Applied Social Media Measurement

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avatar for Johna Burke

Johna Burke

With over 20 years of Communications experience, Johna Burke, senior vice president, BurrellesLuce has evolved as a valued media resource and has executed successful programs in traditional and word-of-mouth media. Burke, a highly rated speaker, often presents about best practices in PR, holistic measurement, media relations, and social media initiatives – advocating for communicators to integrate all media into successful... Read More →
avatar for Shonali Burke

Shonali Burke

Family. People. Dogs. Cooking. Story-telling (that's my gig). Karma. I also teach at @SAISHopkins, founded #measurepr, edit @wgbiz and am a @BNET blogger.
avatar for Margot Sinclair Savell

Margot Sinclair Savell

Bio Information Margot Sinclair Savell is a vice president of Weber Shandwick's Measurement & Strategy Practice, where she provides measurement, research and analytics counsel for clients. She also is the author of Weber Shandwick's 2009 widely published white paper "Do Fortune 100 Companies Need a Twittervention?" and has written about digital measurement for several PR News guidebooks. A former national journalist in Canada... Read More →
avatar for Heather Whaling

Heather Whaling

As president of Geben Communication, Heather Whaling where she helps businesses implement traditional and digital PR strategies. Named one of the top 30 PR experts to follow on Twitter, Heather has been quoted in Inc Magazine, BusinessWeek and Mashable about technology’s impact on communication and business. She also co-moderates PR 2.0 Chat (#pr20chat on Twitter), a weekly discussion about PR and social media. Connect with her on her... Read More →

Thursday May 26, 2011 10:15am - 11:15am
Jacob Javits Center 1A06

Attendees (58)