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Wednesday, May 25 • 2:30pm - 3:30pm
Starting from Seed: How to Grow a Profitable Green Blog

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Sierra Club Green Home.com co-founder/Chief Sustainability Officer Jennifer Schwab interviews Inhabitat.com founder/CEO Jill Fehrenbacher on how she turned her personal passion for architecture and design into a profitable business with over two million unique visitors per month with major national advertisers – all of this happened because Fehrenbacher loved design and wanted to blog about it.


Jennifer and Jill will help you learn how to turn your passion into a business, online. They will explore some of the pitfalls and opportunities you will encounter along the way.  


3 Takeaways:

Steps to starting a blog based upon your personal passion;  recognizing when it is ready to establish as a business;  how to develop monetization strategies and execute them.

avatar for Jennifer Scwab

Jennifer Scwab

Bio Information Jennifer studied environmental design at Art Center College of Design in Pasadena, Jennifer serves as a member of the Board of Advisors and BlogWorld Expo. Jennifer has been interviewed by the New York Times, USA Today, the Wall Street Journal, Dwell magazine... Read More →

Wednesday May 25, 2011 2:30pm - 3:30pm EDT
Jacob Javits Center 1A07

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