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Tuesday, May 24 • 11:30am - 12:30pm
Print + Mobile: Understanding QR Codes

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There is no doubt that the world of print will never quite be the same. However, by integrating print with channels such as mobile and social media, companies can increase the effectiveness of their printed materials.  Find out how QR Codes can help marketers and educators make their printed materials interactive and reach the growing mobile audience.


 - Creation and Design Options for QR Codes

 - Measuring and Integrating QR Codes into a multi-channel marketing campaign

 - Case Studies and Best Practices: From QR Codes to mobile-optimized websites

avatar for Jason Pinto

Jason Pinto

I work at as the CMO at interlinkONE. We primarily provide software to help companies with their multi-channel campaigns: mobile, print, email, web, social media, and more. I actually started working here 11+ years ago as a developer/programmer! But over time, I slowly transitioned into working on our marketing efforts full-time (almost). Also, I love music.

Tuesday May 24, 2011 11:30am - 12:30pm
Jacob Javits Center 1A17

Attendees (36)